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Sponsorship Opportunities —
Be a Partner to Public Education
A variety of sponsorship opportunities exist to help you stand out from the crowd. We will work with you to customize a sponsorship opportunity.

All sponsorship packages can be tailored to meet the needs of individual companies.

Want something different? Contact Sheri Krause today at 608-512-1705 or skrause@wasb.org to customize your own sponsorship opportunity.

All sponsorships include the following features:

  • Complimentary upgraded web/print profile
  • Logo included with all appropriate sponsorship/
    event promotional materials in print and
    electronic communications
  • Link to your website from the official Convention website via your logo

Contact Sheri Krause for more information and to reserve your sponsorship. The sponsorship deadline is Friday, Nov. 18, 2016, (exceptions may be made depending on options selected).


“The State Education Convention continues to be a “must attend” event for our team. It’s an outstanding opportunity for us to see and meet with our district partners, and the educational sessions are extremely beneficial.”
Breanna Hellenbrand, M3 Insurance

“Our sales team looks forward to this event every year. Having a booth at the State Education Convention gives us the opportunity to meet with hundreds of school district decision makers.”
Mel Grau, WEA Trust

"Teachers On Call’s experience from registering, to set up, exhibiting, and follow-through has been superb. This convention is a real highlight and a favorite in our schedule."
Luanna Hacker, Teachers on Call


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Diamond - $10,000 Line 376pxDiamond Level
  • Complimentary 10x10 interior booth
  • One Premier Event Sponsorship.
  • One Premier Advertising Option.
  • (1) Full-page ad in the on-site Convention Guide and the March Wisconsin School News magazine (convention wrap-up issue)

    (see Premier Advertising and Event Sponsorship sections below)

Platinum - $8,500
 Line 376pxPlatinum Level

  • Complimentary 10x10 interior booth
  • One Standard Event Sponsorship
  • One of the following advertising options:

    •One Premier Advertising Option


    • (1) Full-page ad in the on-site Convention Guide and the March Wisconsin School News

    (see Premier Advertising and Event Sponsorship sections below)
vertical rule Gold - $6,500
 Line 376pxGold Level
  • Complimentary 10x10 interior booth
  • One of the following options:

    • One Premier Event Sponsorship

    • One Standard Event Sponsorship


    • (1) Quarter-page ad in the on-site Convention Guide and the March Wisconsin School News magazine (convention wrap-up issue)

    • One Premier Advertising Option


    • (1) Half-page ad in the on-site Convention Guide and the March Wisconsin School News magazine (convention wrap-up issue)

    (see Event Sponsorship section below)

Silver - $5,000
 Line 376pxSilver Level

  • Complimentary 10x10 interior booth
  • (1) Quarter-page ad in the Onsite Convention Guide and the March Wisconsin School News magazine
  • One Premier Advertising Option.

(see Event Sponsorship section below)

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Premier Event Sponsorships

General Session Keynote Address: $6,000 (no longer available)
Nationally renowned keynote speakers are a highlight of the convention with nearly all 2,000 attendees at the Wednesday and Thursday General Sessions and more than 1,000 attendees at the Friday General Session. Sponsors of the keynote speakers will be highlighted at each General Session and in convention materials. Sponsor receives reserved seating for the General Session along with the opportunity to introduce the keynote speaker at that General Session..

WASB Breakfast: $6,000 (no longer available)
Be a part of the tradition! The WASB hosts a Breakfast on Thursday morning of convention featuring a prominent speaker. Attended by approximately 350 members, the WASB Breakfast is a popular way to begin the day with an inspiring message. Sponsor receives complimentary tickets to the Breaktast along with the opportunity to introduce the keynote speaker.

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Standard Event Sponsorships

Welcome Breakfast in the Exhibit Hall: $5,000 (2 of 4 available)
Attended by hundreds of schools officials, the Welcome Breakfast is held the Wednesday morning of convention for attendees. Be a part of this great networking opportunity to kick off the convention. Sponsors receive a coffee station in their booths. 

Networking Reception: $5,000 (1 of 4 available)
Held late Wednesday afternoon at the Hilton to maximize exposure and participation, the Networking Reception is a highlight of the convention.

WASB Delegate Assembly Refreshments: $3,000 (2 available)
The WASB Delegate Assembly is the official meeting of WASB members held to determine the policies and positions of the association. Held on Wednesday afternoon of convention, the Delegate Assembly is attended by one member from each school board and CESA board in the state. If the Delegate Assembly Refreshments sponsorship is included in a package (listed above), the sponsor receives an upgraded convention on-site guide ad.

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Sustainable Schools Pavilion

Does your company promote health and wellness in schools, energy-saving services, recycling and waste reduction, indoor environmental health, sustainable transportation, school grounds, water conservation, environmental education, or related products and services?

If so, participate in the Sustainable Schools Pavilion in the Exhibit Hall to highlight your products and services. The Pavilion will include space to distribute materials and display signs as well as to hold short presentations during the dedicated Exhibit Hall times.

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Premier Advertising Options

Mobile App: $3,000 (no longer available)
The Convention Mobile App provides vital tools and information to attendees. Sponsorship includes an ad on the home page on a rotating basis, one daily message on Wednesday and Thursday of convention from the sponsor to attendees, and the ability to highlight your team by including bios, photos and contact info.

Lanyards: $3,000 (no longer available)
You'll get maximum exposure by having every attendee wearing your company name and logo.

Attendee Bags: $3,000 (no longer available)
Advertise on the Attendee Bags and your logo will be seen throughout the convention.

On-Site Guide Magazine Cover Wrap: $3,000 (no longer available)
Advertise on the On-site Guide Magazine Cover Wrap for a unique opportunity to be the first ad attendees see.

On-Site Pocket Guide: $3,000 (no longer available)
Advertise in the widely use Convention On-site Pocket Guide for an exclusive opportunity.

Internet Café: $3,000 (no longer available)
The Internet Café is a popular stop for attendees to use the Internet stations, check their email and recharge their phones and tablets. Your ad will appear as a screen saver.

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Supplementary Advertising Options

New in 2017: Wisconsin Center Escalator Signage: $1,500 (2 available)
Display your logo and message prominently to attendees by advertising on two of the four primary escalators used by attendees to reach the first, second and third floors of the Wisconsin Center.

Wisconsin Center Digital Monitors: $1,500 (2 available)
Advertise on the network of seven Wisconsin Center InfoCaster flat screens for Tuesday-Friday of convention. Your ads will rotate with convention announcements and are highly visible to attendees.

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Promotional Options

Attendee Bag Insert: $500
Insert a brochure or one-page handout in the Convention Attendees' bags to get your message out. Exhibitor will provide sufficient materials for 1,800 attendee bags. Materials must be pre-approved by WASB staff.

Email Message

  • Send an Email Message to Attendees: $250
    Send a message to attendees via email in the two weeks leading up to the convention or two weeks after to follow up. One message per vendor is allowed, logos can be included. The message will be sent by the WASB staff using a standard convention email. The deadline to sign up is Jan. 5, 2017.

Mobile App Messages and Highlights

  • Send Two Messages to Attendees on the Convention Mobile App: $250
    The Convention Mobile App is used extensively by attendees during the convention and can be a great vehicle for getting your message out. Send a message to attendees via the Convention Mobile App encouraging them to visit your booth. (One message per exhibitor per day on Wednesday and Thursday of convention week.) Content must be provided at least one week in advance.
  • Enhanced Business Profile: Highlight Your Team: $125
    Increase networking by including your logo, events, and team members along with their bios, photos and contact info on the Convention Mobile App. (see Exhibitor Business Profile for Web/Print.)

New in 2017: Wisconsin Center Table-Top Signage: $500
Display your logo and message prominently to attendees by advertising on 5-10 tables (depending on size of signage) used by attendees at registration, the cafeteria, the WASB Commons or other locations of the sponsor's choice throughout the Wisconsin Center.

Water Station: $500
Include a water station in your booth for thirsty attendees. Participating booths will be listed in the Convention Guide.

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Wisconsin State Education Convention
122 W. Washington Ave., Suite 400 · Madison, WI 53703
toll-free 877-705-4422 · ph 608-257-2622 · fax 608-257-8386
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